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Discussion starter · #61 ·
I do not think I have spent half of that in over 20 years of hunting......WOW
i said the same thing when he showed me. i belive i said "how the hell do you spend that much money in cabelas". apparently he bought a bunch of stuff for his truck and his 4 wheeler that year too, so it wasnt all hunting gear. although he does own about every pattern ever made.
 
Discussion starter · #65 ·
Some of you guys will complain about anything won't you. LOL!!!
you would think in a world pushing for recycling and protection of resources some people would be more concerned. ink, press parts, paper... wheres it all end up for the most part. landfills! no one seems to give a rats ass till they show up and say, were putting one in YOUR town.
 
Cabela's makes money on every advertisement they send out. The more they send out the more they they can charge the suppliers based on the number of catalogs that go out. Waste and greed..... The american way.
What a gas! How does Cabelas or any company grow and make profit? From the consumer. Don't like em, don't buy from them, and they won't exist. BTW, I like Cabelas. I don't buy from them often, as I usually can find the stuff cheaper, but their business is an great success and you gotta love hunting and fishing being so successful in the mainstream.
 
Its the start of the primetime hunting season...Not too many people hunt turkey or any early season stuff. The majority of hunter hunt Whitetails and this is when all around the country archery starts opening up and people dust off there gear to see the rats have made a nest in it, its got blood stains from last year, or it doesnt fit anymore after a year of healthy eating. So for Cabela's to be flooding the boxes with fliers and magazines right now is just good business...Ther are huge and have very good prices on most of there stuff. I buy stuff from them quite often and I will buy more in the future.
 
You buy something from that or many other stores online and fill out your contact info to pay with a CC and they use( and sometimes ) shop out that information to send you everything they have. Always check the print if you dont want mailings or emails , many times there are boxes or small print you can click to take yourself off their contacts list. I was hesitant to sign up for the Dicks rewards card deal because of this , the lady assured me she checked the boxes for no contact or mailings, i guess we will see
 
Them and bass pro have sent a lot of catalogs this year I think I have 4 basspro catalogs and atleast 4 cabelas catalogs but cabelas is sold out of almost all broadheads slick tricks, g5 t3s and I was going to order some netting and they were sold out :( Seems a place that big would keep stuff ins tock better.
 
you would think in a world pushing for recycling and protection of resources some people would be more concerned. ink, press parts, paper... wheres it all end up for the most part. landfills! no one seems to give a rats ass till they show up and say, were putting one in YOUR town.
Actually, most paper these days is recycled at least in part. Press parts, just like most metals are scrapped, melted and recycled.

We have a landfull here and the only thing in it is... garbage. Food waste, contaminated goods and such.

Used ink really isn't recycled but most inks are made from linseed or soybean oil... so thank those guys for feeding your local deer herd year round...

We have a landfill in our town and it is tucked behind the trees, out of sight. It is pretty large... but has been the same size for probably 20 years while the local population continues to grow. This tells me one thing, that while waste increases, recycling is keeping the landfills from growing.
 
yeah it seems like alot, but in the end there are people that have went to college and know alot more about marketing than we do, and I highly doubt they do this just to waste money. Have you looked at their marketing department reports? They're probably coming out ahead, and it gives alot of people jobs printing for them.
 
I have thought the same thing. I do buy from them online and at the store,but multiple copies everyweek.I have the hardback also and never use them.I normally just look online for what I want.
 
Exactly....I'm pretty sure the paper they print on is either SFI, or FSC(Harvested, and sustainable) anyway. If your doing your part, you should be recycling these catalogs anyway.

Give me a break about press parts, that was just a dumb comment.

Ink...Soy and Linseed oil like Cajun mentioned. A company I started is now manufacturing a Bio Toner for laser printers that is Soy based. Its called BIOPrint and helps to further advance green initiatives in offices and homes all over the US. and Canada.

Here are some studies from my industry

From the Direct Marketing Association's (DMA) State of the Catalog
Industry study:
â–ş More than 60% of merchants surveyed report that paper catalogs
are their primary sales channel. Websites are second at 20%. Six
percent say retail is their main sales channel.
â–ş The paper catalog is still the largest revenue generator among all
channels with an average of nearly 50% of sales in both 2009 and 2010,
although web sales continue to grow.
â–ş There has been a large increase in circulation from 2003 to present.
The DMA states this is likely a result of more companies using catalogs
to drive web business.

Combination Printed & Online…..
Oxbridge Communications reports the total number of catalogs in the 2009 National Directory of
Catalogs is 12,524. Online catalogs continue to grow, but catalogs with print versions are still vital accounting
for 10,241 of the total.
ď‚· 2,011 online-only catalogs (an increase of 7.7% from 2008)
ď‚· 1,374 print-only catalogs (a decrease of 14.4% from 2008)
ď‚· 8,894 print and online catalogs (an increase of 2.5% from 2008)
"Niche areas of the catalog business that cater to the increased interest in entertaining at home are thriving, such as
baking and its companion categories of confectionery and produce," said Trish Hagood, president of Oxbridge
Communications. "Online catalogs are also continuing to grow...but print catalogs are still seen as vital."

Engagement……
82% of surveyed adults agreed with this statement “ I like getting catalogs in the mail from stores I
patronize”


Actually, most paper these days is recycled at least in part. Press parts, just like most metals are scrapped, melted and recycled.

We have a landfull here and the only thing in it is... garbage. Food waste, contaminated goods and such.

Used ink really isn't recycled but most inks are made from linseed or soybean oil... so thank those guys for feeding your local deer herd year round...

We have a landfill in our town and it is tucked behind the trees, out of sight. It is pretty large... but has been the same size for probably 20 years while the local population continues to grow. This tells me one thing, that while waste increases, recycling is keeping the landfills from growing.
 
and more

Searching for your product……

An internet query for a specific product will result in thousands, maybe millions of different web -sites that
have the specific product a customer is looking to purchase.
How does a prospect get passed all the other web-sites and zero in on your web-site?

More Research…..

Printed material is still the most effective way to communicate to your customers and new prospects
about your products.
A 9 million dollar marketing study in 2008 showed the following
i. The internet is getting better at marketing especially to existing customers but it
is still struggling in marketing to new prospects.
ii. Individuals do not like to be solicited on-line.
1. Individuals must be ask (i.e. give permission) to be solicited on -line.
iii. Individuals do not mind being solicited by mail where you can show them your
products and give them your web-site information so they can go directly to your
web-site.
iv. Print gets a quicker response then other media’s (i.e. internet, TV, Radio)
v. Print is used to reinforce the internet
1. Google, Yahoo, MSN all print & mail millions of pieces to get people to
use their web browser.
vi. Publications & Catalogs are still a strong vehicle for market ing & advertising.
vii. Direct Mail and Inserts have made big come backs.
viii. Print still has the best ROI.
 
I get 3-4 things from them every week. I probably spend $500+ a month with them though and a couple grand more on their credit card. I don't mind the flyers but I do shake my head at how much they could save/cut prices if they didn't send them all out. Seldom do I buy anything from them on a whim....it's usually planned out well in advance and ONLY when I have major coupons/points to use up. My discover card/business card also earns me products from Cabelas.

A shame my local shop closed up a couple years ago....it's a lot of business they would be getting.

On a side note, I still also get about a catalogue a week from Bass Pro and I haven't bought anything from them in years.
6K+ a year at Cabelas. Man you buy alot of stuff.
 
and more

Searching for your product……

An internet query for a specific product will result in thousands, maybe millions of different web -sites that
have the specific product a customer is looking to purchase.
How does a prospect get passed all the other web-sites and zero in on your web-site?

More Research…..

Printed material is still the most effective way to communicate to your customers and new prospects
about your products.
A 9 million dollar marketing study in 2008 showed the following
i. The internet is getting better at marketing especially to existing customers but it
is still struggling in marketing to new prospects.
ii. Individuals do not like to be solicited on-line.
1. Individuals must be ask (i.e. give permission) to be solicited on -line.
iii. Individuals do not mind being solicited by mail where you can show them your
products and give them your web-site information so they can go directly to your
web-site.
iv. Print gets a quicker response then other media’s (i.e. internet, TV, Radio)
v. Print is used to reinforce the internet
1. Google, Yahoo, MSN all print & mail millions of pieces to get people to
use their web browser.
vi. Publications & Catalogs are still a strong vehicle for market ing & advertising.
vii. Direct Mail and Inserts have made big come backs.
viii. Print still has the best ROI.
I'm almost speechless.
 
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